A series of eight seminars directed at the different departments/activities within an International Federation (i.e. development, communication, member services, IT, etc.). The seminars are open to staff from International Federations based in the Canton de Vaud. They take place at the MSI from 9-12 and are followed by a sandwich lunch.The dates for the IF Staff Seminar Series – 2016 (registration will open approximately one month before the seminar):
- March 1: Member Services
- March 22: Finance
- April 12: Development
- May 31: Legal/Governance
- September 27: Communications/Marketing
- October 11: Events
- November 8: Clean Sport
- December 6: Technologies & Innovation
For more information, please contact:
Danielle HoneggerInternational sport relations
Ville de Lausanne
Service des Sports
Av. de Rhodanie 54
Tel. : +41 21 315 42 17
Fax : +41 21 601 79 23
December 6: Technologies & Innovation
How to develop tools to engage with fans following from home?
Today, with new affordable technologies that are available on the market, International Federations (IFs) have the opportunity to broadcast their events on their own digital channels. At the same time, fans are less and less watching sport on television and now turn to new technologies to follow their favourite events.
These two factors open a whole new range of opportunities for IFs to engage with their fans. On top of making their events available to more people than ever before, IFs use these new tools to reach out to their followers and enhance their fans’ experience.
So, what are easily implementable and cost efficient solutions IFs can implement in their events to make their fans live and feel the event even if they are not physically present?
This seminar will bring together experts in new technologies who will present various tools and solutions that can be used by any IF, no matter what its size or budget is.
Past IF Seminars
March 1 – Member Services: How to prioritize your members when it comes to improvement initiatives?This seminar considered the following questions: how should IFs decide which member federations to target for improvement and why? How should they allocate their limited resources? Should they target the least developed or those with the most potential? Should they rotate initiatives amongst members or should they place repeat initiatives with the same members to drive long term gains?
Those in attendance could listen to what experiences Olympic Capital International Federations have had in this area in the recent past. It welcomed an open discussion amongst participants and look to establish a pattern of best practices for takeaway by all those present.
March 22 – Finance: Optimal currency management for International Federations in an increasingly complex environmentThis seminar considered what IFs could and should be going to help maximise their exchange rate management. It heard from external experts about what the future trends in the exchange rate markets are likely to be and what this could mean for organisations such as International Federations.
April 12 – Development: Introducing your sport to new marketsThis seminar took the form of an open discussion, led by international experts, regarding what IFs need to consider when it comes to breaking into new and emerging markets. It examined specific territories and used examples of the differences and similarities that need to be recognised and adapted to in order to avoid making costly and timely mistakes in their efforts.
May 31 – Governance: What constitutes good performance in sports organisations?This seminar explored the following questions: what will the future of sports governance be and what will this mean for the staff of International Federations? What should staff be expected to know and what should they be expected not to know? Participants listened to presentations from world renowned experts in sport governance as well as International Federations based in the Olympic Capital.
September 27 – Communications/Marketing - Sponsorships: How to use data to reach out to new partners?This seminar gathered experts from specialised firms as well as IFs who provided tips on how to use data (analytics) to better reach out to potential commercial partners and tailor their offering irrespective of their current situation & size. Participants discussed the following question: What should IFs do to ensure that the value of their brand is optimised by choosing the right partners?
October 11 – Events - Working with host cities: How can IFs respond to the changing market dynamics?How can IFs operate in the changing market dynamics? What should they do to guarantee that cities continue to bid for their events? In this context and in order to be more appealing to host cities, IFs had the opportunity to reflect on what makes their events attractive and what they should communicate to potential host cities when promoting their events. Exceptionnally, this seminar was organised at the IMD Business School in Lausanne, alongside the Smart Cities & Sport Summit.
November 8 – Clean Sport - Working with host cities: How can IFs respond to the changing market dynamics?This seminar provided participants with the opportunity to understand the benefits of implementing the biological passport system and gave an overview on how APMUs can assist IFs in implementing this system.
Welcome Home Briefings
The briefing is a free event offered to all new staff members who have recently joined an International Federation in the Olympic Capital region.
The event invite is also extended to the partners or spouses of these newly arrived staff.Those in attendance will learn more about their new home, how the international sports community based here operates as well as some of the logistics required for new arrivals (insurance, legal requirements, etc.). They will also have the opportunity to learn about Swiss culture, including tasting local cuisine while getting to know some of their fellow new arrivals.
For more information, please get in touch with:
Cosima DeluermozInternational sport relations
Etat de Vaud, Département de l’Economie et du sport
Service de l'éducation physique et du sport
Ch. de Maillefer 35
Tel. : +41 21 316 39 37
Fax : +41 21 316 39 48
To give the staff of IFs a chance to network and share experiences in a friendly setting, various social activities are organised across the year. These include: the MSI BBQ, Exhibitions, Pizza parties, etc.
The next event will be the 20km of Lausanne and will take place on April, 24th 2016.